FeedForward secures £164,935 through Creative Catalyst

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Tatton Consulting supported Islington-based company FeedForward in its successful application to Creative Catalyst: AI in the Music Industry, awarded £164,935 by Innovate UK for the project VoiceID – Using advanced AI and machine learning to detect and prevent unauthorised deep fakes in the Music Industry.

About the funded R&D project

Voice cloning has made unauthorised deepfakes a live commercial problem for recording artists and rights holders. VoiceID applies machine learning to detect and prevent them. The project was delivered with Lewis Silkin and Horus Music, pairing the detection technology with the legal and distribution routes needed to act on it.

Award details

  • Total project grant: £164,935
  • Of which to FeedForward: £144,540
  • Competition: Creative Catalyst: AI in the Music Industry
  • Competition year: 2023/24
  • Project: VoiceID – Using advanced AI and machine learning to detect and prevent unauthorised deep fakes in the Music Industry
  • Sector: Music technology / AI
  • UKRI project record: Gateway to Research, project 10103642
  • Dataset: Innovate UK funded projects, published 10 August 2026

Tatton Consulting supported the competitive grant application. The award value, competition and project title are taken from UKRI’s published record for this project.

See all Innovate UK awards Tatton Consulting has supported on our grant successes page.

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